Tag Archives: new york city

Fitness Magazine Meet and Tweet

What a whirlwind the last several days have been! Thanks again for being so patient with me while I have been busy living life to the fullest 🙂 now it’s time to share my experiences with you all! Or at least, one of them!

Starbucks bold with a splash of steamed skim and cinnamon powder. Kthxbye.

On Wednesday, my best blend Heather and I stopped at Starbucks for caffeine (she let me try a sip of her black Blonde Roast – didn’t think I’d like the lighter brew, but surprise, it was PERFECT black!) and hit the road for the NYC Fitness Magazine Blogger Meet & Tweet!

Heather decided to be completely normal and make her choc protein pudding oats in the car 😉

This is a normal blogger thing to do!

The last hour of the ride was a bit of a nightmare since a) we had to pee and b) my butt had become completely numb from sitting for so long and c) we were moving at a crawl thanks to rush hour. Seriously, the body is NOT meant to sit for that long!!! Once Heather and I parked (I used a Groupon for the parking, $16 for the entire day, had to brag about it), we begged the attendant to let use use the employee-only, toilet paper-less bathroom. Desperate times, friends.

Ahhh much better!

Before we were able to relieve ourselves, Heather shot a silly vlog, which I begrudgingly agreed to be in for about .02 seconds. For your viewing pleasure…

Swear I’m not a tourist.

We were so excited to finally arrive! My heart was poundingas I entered the building – I could hear all the chatter going on upstairs, and could hardly believe I was about to walk into this amazing event.

We got our name tags, picked up our (first) bag-o-goodies, and set out to visit the booths that had been set up by the event sponsors.

Awesome display by Reebok, including spot to try on their RealFlex Transition sneakers!

I stopped by Reebok’s table first and was excited to meet Johnice Graham of their marketing team. Hello, dream job! She was so kind and told me I’d be seeing her in a couple days at their #RBKFITBLOG event! Of course I had to take a picture, which you may recognize from the blog’s Facebook page(new default!)

Next, I was BEYOND spoiled by Oakley!!! They had a booth set up where we could try on some of their new active wear sunglasses. They’re made for the active woman who likes to keep things fashionable at the same time – pretty sure that’s almost every female FitFluential Ambassador! Then the awesome ladies at the booth informed me that I could take home a pair of my favorite style. WHAT?!

Is this real life?

And a special shout-out to Jaclyn, an amazing PR girl I met at the Oakley booth. She was so cool and down to earth. I hope we get to hang out again soon!

Thank you Oakley!

I was also spoiled by Birkenstock! They gifted me a pair of their Madrid sandals in brown. I was honestly skeptical at first – I wasn’t sure if they would really be my style. However, my favorite pair of brown leather sandals broke a few months back, so this timing seems pretty perfect! I’m excited to break them in and will update you guys on how comfortable they feel on my feet.

Thank you Birkenstock!

Grain Foods Foundation, a non-profit, had a gorgeous spread of carb-y deliciousness set out for all-day snacking. The organization aims to spread awareness of the importance of grains and bread in the diet. Though some may avoid certain grains for dietary restriction reasons, I think it’s good that a non-profit like this exists to spread word to those that may avoid grains because of the “carbs are bad” notion that I myself have fallen victim to in the past.

Nut butter and jelly party!

Cream cheeses and veggies! I combined cucumber with the lox cream cheese – awesome.

Water and juices, mini pitas and naan, as well as plenty of toasters for those who like their carbs accompanied with carcinogens (me).

My favorite part – hummus, tzatziki, guac, pesto, and bruschetta spread!

One of the coolest parts of the event was hanging out with the grains as well – soccer champ Mia Hamm! Heather, Bess, Mattie, and I waited anxiously to meet her.

Photo: Steven Meyer (courtesy of FITNESS Magazine)

Photo: Steven Meyer (courtesy of FITNESS Magazine)

Photo: Steven Meyer (courtesy of FITNESS Magazine)

Photo: Steven Meyer (courtesy of FITNESS Magazine)

Photo: Steven Meyer (courtesy of FITNESS Magazine)

Mia was so kind and gracious. I thanked her for inspiring girls everywhere to get out there and be active, and she signed a soccer ball for me!

I also had the chance to interact with some other brands! I sampled the strawberry banana V8 V-Fusion Smoothie flavor, and liked it, surprisingly! Usually those kinds of drinks are way too sweet and fake-tasting to me, but this smoothie tasted natural and didn’t make me feel like I was drinking a dessert. I also checked out the new Schick Hydro Silk razor at the Schick table, and was pretty excited to hear I’d be receiving one in the end-of-the-day goodie bag. It even has a little imprint right above the head for your index finger to rest, and the blade itself points at an upward angle when the razor is resting, so that it doesn’t come in contact with the surface of your shower. Little attention to detail like that impresses me!

Of course you know I’m going to talk about the lunch spread. Well, it rocked my taste buds off. OK, so I’ll be a little more descriptive.

Fresh salmon with dill and lemon wedges!

Fruit salad; house salad with cucumber, radish, shaved asparagus, and green goddess vinaigrette; farro salad with grilled peaches and hazelnut vinaigrette.

Love this shot of an iPhone salmon tweet happening!

I helped myself to salmon and the house and farro salads! I’d rocked fruit for breakfast that morning so skipped the fruit salad.

Despicable. Absolutely horrendous.

Thanks to Gina for modeling the signature drink of the day, a fresh lemonade!

After the last info session, I was pleasantly surprised to see that another wave of food had been set out, this time in the form of  artfully-arranged snacks!

You know me…I have to try everything! So I helped myself to one of each type of the below pictured healthy snack “cones” – veggie crudites and apples with brie!

My favorite part of the day was the MEET part of this Meet & Tweet. No, it was not the free stuff. Not even close. How often do I get the chance to meet SO many friends for the first time in one place? And how often do I get to chat with the faces behind the blogs I’ve been reading for, in some cases, years?

Heather, Julie, and I

Peanut Butter Fingers is one of the first blogs I ever started reading, and Julie was kind enough to help me write my blog’s disclaimer back in September when I first got started. That fact alone should have been enough to assure me that she would be incredibly sweet and down to earth, but if it wasn’t, I was completely convinced the second we said hello. The voice Julie’s readers follow each day truly IS hers!

Courtney, me, and Meredith

I’ve also been reading Sweet Tooth, Sweet Life for a very long time, but I’ve gotta say, even the longest of readers could not realize how BEAUTIFUL Courtney is until he or she met her in person. Seriously, this girl is so put-together and an incredible beauty! Photos on the Internet do not do her justice. Meredith writes a newer blog, Dare You To, with a really unique concept. Each post DARES her readers to try a different challenge, and whether it’s something completely foreign to them or something they already may have been doing, it’s still extremely inspiring and a great source of discussion! I was glad to get to meet Meredith in person so that I could tell her how much I admire the idea – and just hang out and chat! We had so much fun. Check out this GORGEOUS photo taken of her during one of the panel sessions (by Fitness Mag photographer Steven Meyer).

Photo: Steven Meyer (courtesy of FITNESS Magazine)

I’m also kicking myself in the face (if I really could do that it’d be pretty impressive, no?) for not getting a photo with the CEO of FitFluential, Kelly Olexa. How humbling and awe-inspiring to FINALLY meet in person the woman who brought me into this Ambassador program and made so much possible. THANK YOU KELLY!

Me, Heather, and Meredith

I had the pleasure of eating lunch with Jill, Natasha, Heather, and Danielle, who I seem to be determined to pull towards me with all my might in the below photo .

Photo: Steven Meyer (courtesy of FITNESS Magazine)

Me, Heather, Natasha, and Jill.

Jill is a YouTube superstar (I envy her composure and poise in her videos), and Natasha does social media for Physique 57. I fangirled hardcore when she handed me a pass for two complimentary classes. A must-try next time I’m in NYC!

Me, Katie, and Heather.

Where do I begin with Katie? Seriously…where? I’ve been a Healthy Diva Eats reader for over a year because she writes a blog that is fun, fabulous, and fit. Well, the writer behind the blog is all three of those things and more. I have never met someone I felt so comfortable giving a HUGE hug to right away. I could have hugged Katie about a thousand times more than I got to throughout the day. She is such a kind, genuine, HAPPY person with an infectious personality. I already miss her! I’m so thankful the Fitness Mag photographer captured our first hug!

Photo: Steven Meyer (courtesy of FITNESS Magazine)

And another example of a beautiful human being, inside and out, is Carla Binberg. After finding my first blog ever, Kath Eats, I literally googled “healthy living blogs” because I was so excited to find more. MizFitOnline is one of the first that popped up, and I’ve been a follower ever since! I have always been attracted to Carla’s style of writing and REALLY hope she comes out with a book ASAP so I can bury my nose in it for hours. She has always been so willing to help out other FitFluential Ambassadors by connecting them with brands, giving them advice, and just delivering inspiring messages every day. Carla does blogging in her own instantly-recognizable-as-Carla’s way. Her readers will never find another blogger out there like her. I felt like I’d known her for years the second I introduced myself.

Yay!!!

Throughout the day I ran into Nicole, Michele, and Cassandra. Nicole is a talented baker and soon-to-be mommy who blogs at Making Good Choices. She is beyond adorable! So is Michele, an already-and-soon-to-be mommy who blogs at NYC Running Mama. I’ve been chatting with her in the FitFluential Facebook groups for awhile so saying hey in person was surreal! Finally, Cassandra shares her genius recipes at Breakfast to Bed. I literally said, “Oh my God! You’re a genius!” when I met her, before even saying hello.

Heather, me, Nicole, Michelle, and Cassandra.

Shout outs as well to Christy and Maria, both amazing women who I didn’t get pictures with 🙁 but if you guys have some please send them my way?!

Last, but CERTAINLY not least of the people I met…the Editor in Chief of Fitness Magazine herself, Betty Wong! Telling people who do so much, especially careers that you are interested in, is a beautiful and special thing. Even if Betty hears it all the time, I still feel good knowing that I’ve told someone I admire exactly why I admire her and how she inspires me. And what’s even cooler…Betty also seemed very admiring and thankful to Heather and I for being there!

Betty, me, and Heather.

There were many informational panels going on throughout the day. I spent most of my time meeting and tweeting with bloggers and brands, but did catch a couple of the sessions. Fitness Fashion Director Argy Koutsothanasis presented an array of ensembles that combined fitness and street fashion. I was essentially obsessed with the blue and yellow Reebok jacket and pencil skirt combo (pictured below), and got a chance to awkwardly tell its model that very fact while waiting in line for the bathroom.

We also heard beauty tips from Fitness Beauty Director Eleanor Langston and the very funny Laura Geller. I can tell Laura was an actress – she’s a true entertainer!

My very favorite panel of the day was easily the last one, with Carla, Kelly, Julie, and Tina – How to Turn Your Blog into a Business.

Obsessed with Julie’s sneakers.

Very interesting tidbits I learned during this session:

  • Jessica Simpson reads Julie’s blog!
  • It’s not worth your time to get TOO into catering your blog to be SEO-friendly. There are little tips and tricks that always help, but inserting keywords in certain places on purpose or constantly changing your structure and wording to attempt to manipulate Google is not worth the time since their algorithm changes a ton.
  • Tina feels the same way as I do about the best part of blogging – the FRIENDS!
  • Carla’s number one freelancing tip is to pitch something that only YOU would be able to write. Make yourself valuable to brands!
  • My favorite simple quote from Kelly during the panel – “Be who you are!”

Photo: Steven Meyer (courtesy of FITNESS Magazine)

I did my best to live-tweet the panel’s advice using the #fitblognyc hashtag!

Photo: Steven Meyer (courtesy of FITNESS Magazine)

After the panel wrapped up, there was a Kiwi Sweat Pop-Up Fitnesss workout called Tabura planned, but Heather and I decided to head out to Time Square’s Oakley Store with Bess and Mattie for a meet-up with the Tone It Up trainers. I heard the workout was really fun though!

We hopped in line to wait for our swag-bags. Heather looked cute, while I decided to pass the time by making awkward faces.

Photo: Steven Meyer (courtesy of FITNESS Magazine)

Finally it was our turn!

Photo: Steven Meyer (courtesy of FITNESS Magazine)

Just a glimpse of our bag’s exteriors made us very happy girls.

Photo: Steven Meyer (courtesy of FITNESS Magazine)

Can you believe how much Fitness Magazine and the event sponsors hooked us up?!

I’m essentially obsessed with the bag by Sonia Kashuk. You can get her stuff at Target! On our way to Times Square, Heather, Bess, and I got a ton of questions about where we got our bags.

Reebok RealFlex Transition sneakers – in my favorite color!

I can’t wait to try these bad boys out. Everyone knows I love hot pink workout gear!

Sensational swag in-my-bag!

Ahhh – look at it all! My swag bag also included:

  • SunMaid Raisins, Pure Protein and Nature Valley bars, and Lipton Tea & Honey packets
  • FiberOne 90-calorie brownies (I can’t wait to try these in plain Greek yogurt, there’s a choc chip and a brownie flavor!)
  • the latest issue of Fitness (my sister is reading it right now and gives it two thumbs up!)
  • Element AM & PM Yoga for Beginners DVD – looking forward to using this when I need a wind-down or a good stretch to supplement a workout
  • “Drop Dead Healthy” book by AJ Jacobs, who was at the event during a panel – I plan to read this, but I think my parents want to first!
  • two CamelBak bottles, one with a built-in filter and one without – I gave the one without to my sister, and she is VERY impressed and in love! I plan to do a giveaway for the one with the filter because even though I know they’re worse for the environment, I prefer to drink out of recyclable plastic water bottles. Nothing else will do for me!
  • Blow Pro Faux-Dry dry shampoo
  • Dogeared star necklace – this one made my sister pretty jealous and I felt bad because I’d never heard of this brand before, but it’s so pretty!!! I can’t find a photo online but will tweet it when I wear it!
  • Hand in Hand Orange Blossom sustainable soap – after getting my first piece of sustainable soap at CT Veg Fest recently, I can’t wait to use this!
  • Vichy lotion – gave to my sis, not my thing at all, a caffeine-containing lotion meant to make cellulite less severe and firm the stomach. However inside of box has creative packaging – diff ab moves printed on the inside! Glad to see a company not putting for the illusion that their lotion alone will “work miracles”.

As I mentioned briefly above, some of the bag’s contents are honestly not my thing so be on the lookout for a giveaway or two coming soon!

OK, but this band definitely IS MY THING. Heather got Sweaty Bands in her bag but I didn’t get any in mine, and after hearing I’ve always wanted to try them (especially after I watched Maria ROCK hers at #RBKFITBLOG), she was kind enough to give me the one I’m wearing above. THANK YOU HEATHER! Another goody my sister is very envious of.

Crazy bag lady – I walked from Fitness Mag to Times Square with this stuff!

I’ll definitely be doing a giveaway for the yoga mat I’m holding above, because I already have a yoga mat! This one is brand new and was gifted to us by New Media Strategies, the partner firm that helped put on the event. They were the world’s first social media marketing firm…true innovators! Samantha Pepi, the Senior Promotions Manager for NMS that helped keep us bloggers informed about the event, did an amazing job and chatting with her at the NMS table was very fun. I hope it was fun for her too, since we kept making her take pictures for us! 😛

And then…Heather, Bess, and I were off to the Tone It Up meetup in Oakley’s Times Square location! The whirlwind day was only just getting started! MORE TO COME!

What part of this event would you have enjoyed the most? If you attended, what DID you enjoy the most?

Have you tried or ever wanted to try any of the products mentioned in this post?

What question would YOU have asked the members of the blogger panel?

Cafes do Brasil Week in NYC

If you are in the NYC area this week (November 12-19), I highly recommend checking out Cafes do Brasil Week! Twenty restaurants will be serving high-quality Brazilian coffees, which I had the pleasure of sampling yesterday at a brunch at Casa Restaurant in NYC.

My greeting upon entering the restaurant.

I was greeting by the friendly woman who invited me to the event, Elena, and received a cute little bag which contained a Cafes do Brasil pin and a brochure which mapped out and described each Brazilian coffee, where it came from, and what distinguished each variety from the others. The brochure was extremely informative and helpful during the coffee tasting because it helped us visualize exactly where in the country the beans of the coffee were were drinking that very morning were grown!

Other attendees of the event included freelance writers, blog owners, photographers, and web journalists. I met some amazing people and the conversation was fantastic!

I adored the simple place settings and classic cloth place mats. Those salt and pepper shakers are cute too!

The interior was also gorgeous. During the meal, one of the writers I met, Alex DiBlasi, told me that the street we were on was supposedly one of the oldest in the entire city. I can definitely see that, because the restaurant had an old charm with a touch of authentic Brazilian decor. The plentiful sunshine coming in through the windows brightened up the white walls and ceiling even more too.

We had the chance to sit down and taste three types of Brazilian coffees with Christian Santiago of the Brazilian Roasters Association and Alberto Bicca of the Brazilian Trade Promotion Agency. I feel lucky to have been able to learn about the coffees I was trying from Brazilians with such a passion for what the farmers of their country grow – Brazil is the world’s top coffee producer! I’m a self-proclaimed coffee addict, but honestly do not know much about its origins or different types beyond simple flavor differences. Now I can honestly say I am a more educated coffee drinker, and I love knowing more about what I love!

Some of the cool stuff I learned from Christian and Alberto:

  • Deregulation of Brazilian coffee in the 1990’s aided in putting quality over quantity and increased the varieties of premium coffee grown, as well as the incidence of “green” growing practices.
  • Since the coffee grows best in certain altitudes, and so much farming is done in the mountains, there is a lack of flat land available to lay out the beans and let them naturally dry in the sun after harvest. That is why coffees made from beans that were dried are more rare.
  • Coffee is a fruit! Well, the bean that is.
  • Just like in Europe, there is not much iced coffee to be found in Brazil. Coffee-based alcoholic beverages are also not as popular there as in America.
  • In Brazil, it is common to do tastings of coffee and wine at the same time. SIGN ME UP!

I absolutely loved each coffee I tried. We sampled them solo first, from lightest to darkest (Mogiana, Cerrado, Planalto, as seen in the menu above). And trying them back-to-back highlighted the subtle flavor differences so well. My favorite type was the Cerrado, because the subtle orange flavor the menu promised was really there. I had never tasted something like that in coffee before, and I do tend to gravitate toward the unique!

My kind of shots…

I loved the atmosphere of this brunch. The people were friendly, the pace of sampling was slow, and I felt so relaxed and at ease. I’ve been feeling pretty stressed lately, so the entire day in the city yesterday was a welcome release.

Food time! Each sample was provided by Jeff Santos of Brazilian Specialty Foods, Inc and we were definitely impressed.

We started with a basket of cheese bread, yucca and coconut cake, and sugar and cinnamon doughnuts. Everything was wonderful. The doughnuts, while delicious, did not taste unique in any way that would make me think they were Brazilian. However, the yucca and coconut cake was unlike any breakfast bread I’d tried before – the perfect sweetness. I dipped both that and the doughnuts in another cup of the Cerrado.

Perfect pairing.

I love both sweet and savory breakfast treats, so the cheese bread was really something. It smelled like an asiago bagel, but had a soft, pillowy texture that I enjoyed. Each little “puff” was not chewy at all, but flaky and a pleasing warm temperature. They were my favorite part of the basket.

CHEESE!

The main course was eggs florentine paired with roasted potatoes and Brazilian sausage. Each of us enjoyed a cup of the Planalto coffee with this dish, because it is considered the most breakfast-like coffee of the three we tried. It did complement the food well! I usually drink coffee solo, and rarely with food, so this was a nice change of pace for me. Again, the relaxed brunch vibe was really flowing at this point and I was having a blast.

The sausage was honestly the best I have ever had. The potatoes were also perfect – not greasy, and soft with the exception of perfect, crisp edges.

The egg was poached perfectly and my favorite part of the meal was saved for last – the yolk-soaked, spinach-covered english muffin. YUM. I cleaned my entire plate.

This was my first official blogger event and it far surpassed my expectations. I made amazing connections and learned so much about New York City from the other attendees and about Brazilian coffees from the event hosts.

Again, anyone in the NYC area this week should really head to one of the restaurants participating in Cafes do Brasil Week and try some Brazilian coffees – and some Brazilian food too, because why not, right? Some of these coffees are even in our country for the first time ever!

Thank you to Cafes do Brasil for having me and for teaching me so much about my favorite beverage!

How much do you know about coffee? What’s your favorite brunch dish?