Tag Archives: snacks

A Day at Reebok World HQ!

20 May

Oh my goodness. WHERE HAVE I BEEN?! I’m sorry that I haven’t been blogging…work has been crazy this week and in my down time I have been spending time with friends (old and new) and family, wine tasting, restaurant-ing, and working out. I’ve been doing the things I love when I’m not at work! Don’t get me wrong, I love blogging, but I get LOTS of computer time at my desk job. Being PC free is the way-to-be (ha) sometimes.

The kind hand-written note Reebok sent me before the event, along with an agenda of the day and some fashionable goodies!

But now I’m here and finally ready to tell you about the #RBKFITBLOG event I attended at the Reebok World Headquarters! The brand invited FitFluential Ambassadors to come learn about how current products are made, what new products are coming out, and even how the shoes hold up in a workout (yup, we got shoes, and yup, we got to workout with Reebok trainers!)

Random workout challenges were spread all about the campus, including on a row of 10 pillars – #9 was my favorite! You can probably see why!

I headed to Heather’s house in MA the night before the event so that the next morning we could wake up and drive there together. It was so convenient and I loved being able to visit her house for the first time! She and I arrived (albeit a bit late…oops!) at Reebok World HQ in Canton, MA and were greeted by the fantastic intern we spent the day with, Kathryn Lewis, a Crossfit junkie and an extremely hard worker. We were led upstairs to a VERY impressive meeting room that we came back to throughout the day. I was aching for some caffeine and I got it…the coffee was amazing and the breakfast spread looked great!

Our meeting room was set up with Crossfit boxes for chairs – so cool! Each seat also came ready with a notebook and pen to write down all we’d be learning throughout the day, and a Reebok Crossfit headband (I plan to do an entirely separate post on all the Reebok fashion related parts of the day so stay tuned for my thoughts on this and more!)

My Crossfit box seat, headband, writing utensils, caffeine, water, wireless info…basically, all set!

Can you spy any of your favorite bloggers in my photos? Just like at the Fitness Magazine Meet & Tweet, I was given the chance to hang out with some of the women who inspire me and have been doing so for years! I saw Julie, Courtney, Tina, Anne, Maria, Bex, Nicole, Cat, and Sarah again.

But I also got to meet some lovely ladies that hadn’t been in NYC the previous Wednesday – Sarah of Skinny Runner and Ashley of Healthy Ashley! I was a bit of a nerd when introducing myself to Ashley, gotta admit it. She is just so strong and has overcome so much…and I’m a big sap (thanks, Heather ;-) ) and adore her love story. Sarah is just as funny in real life as she is on her blog and was really cool! She has the same laptop as me and, like me, hers often can be found to have a ton of food in the keyboard. Sorry, technology.

Our nametags – we got to write why we loved fitness and blogging!

Johnice Graham, Reebok marketing manager (I mentioned her in my Fitness Mag recap because she was at that event too), kicked things off welcoming us, thanking us for coming, and giving a great overview of the brand’s history and how it came to be where it is today. Reebok started out being VERY big with Step aerobics, which is currently my favorite form of exercise! My mom used to teach Step and she still remembers loving all the Reebok clothes and wearing their trademark white sneakers while she taught. Now, Reebok is focused on a broader category – FITNESS. I love that idea! It’s smart of them to keep it broad because really, anything can be fitness. Different activities are fitness to different kinds of people. Everyone has a form of fitness they enjoy or can find and enjoy.

My blogger brain is a sponge! Ready to learn!

Then we got to watch some videos that got us REALLY pumped up and ready to go try Crossfit. We learned about Reebok’s involvement with Crossfit specifically, and saw several montages and commercials that communicated a clear brand image. I felt so truly inspired! From a marketing POV, I really respect the creative minds behind those pieces that we viewed.

Next, off to Reebok’s Crossfit box. Yes, they have one on campus! I am actually completely envious of all the fitness options the HQ has for its employees. Classes are going on ALL the time. Heaven for a group fitness junkie like myself! The gym is also gorgeous.

Off to the box!

You may be wondering where we all got the fabulous workout gear we’re wearing in our pictures! And how we all got the same clothes! Well as I mentioned before, I’ll be going more into the fashion-aspect of this in my next post. After all, I love fashion, and thought that everything I wore before, during, and after this event DEFINITELY deserved its own post.

That’s Kathryn (the great intern) on the left!

I was nervous to try Crossfit at first, but the Reebok top Crossfit coaches Austin Malleolo and Caleb Diebolt did an excellent job easing us into the WOD (Workout of the Day) with demos and chances to practice two of the workout’s three portions – kettlebell swings and pull-ups with bands.

It quickly became apparent to me that anyone can do Crossfit because there many modifications available to make each WOD accessible to anyone. For example, bands of varying thickness could be looped around the pull-up bar and then around our feet to assist us. Check out this video from Kelly Olexa to see what I mean – Heather and I are in there doing our pull-ups!

The ladies circle around Caleb…we didn’t need much convincing!

 The kettlebell swings were also easy to modify because of the different weight levels available to use. Caleb demonstrated the proper form to us, but only after we had all practiced some squats first. Owww.

Listening to Austin’s instructions.

Aside from the swings and pull-ups, our WOD (a partner work-out) started with a 200 meter sprint. Heather and I became partners and formed our team Cait Plus Kale – what do you think?! :-D

We did three rounds of sprinting, swinging, and pull-up-ing.

I liked the cardio and strength interval aspect of Crossfit, as well as the varying kinds of moves. I like a workout that switches it up and gets a lot done in a short period of time!

I was pretty satisfied with Cait Plus Kale’s performance, especially for first-time Crossfitters!

Reebok did a great job making sure we were well-trained and well-versed in the Crossfit ways. I learned a lot and would totally do it again!

Badass by the box.

Wait…can we just look at this close-up?

Oh yeah. I went there. Apologies to Julie, Sarah, and Heather.

And this photo (and video) are obviously my favorites of the day:

Caleb Diebolt Fan Club

We walked back to our central meeting place, where snacks awaited us so we could re-fuel.

I had a banana, and felt another caffeine craving. Kathryn kindly offered to grab me some coffee, but I had no idea she’d have to go down to the basement, where Reebok’s Starbucks is located, to get it for me. I was blown away! Reebok seriously treated us like queens the entire day and I am so thankful. I was certainly not expecting that!

Thank you Kathryn! The coffee was amazing!

And things only got better – on each of our seats was a bag of more Reebok goodies! I couldn’t believe it – I’ll go more into detail about what I received when I do my fashion-related post, but here’s a sneak peek!

Reebok ZigNano Fly II sneakers!

Nicole and I rockin’ the goody bags!

If you were watching my Twitter during this next part, you may have seen my live-tweeting everything we were learning from Kate Young, the US Women’s Merchandising Manager, about Reebok sneakers.

  • Reebok’s Crossfit shoes were the first built purely for function – the colors and styling came later.
  • U-Form technology is pretty amazing – any shoe possessing these capabilities has a U-Form logo. Just hold a hair dryer to it for 20 minutes (you can prop up the hair dryer and let it run), and when the logo shows up on the tongue, that means the shoe is ready for molding. Just put it on and it will mold to your foot for fit-perfection!
  • The last of a shoe is its mold, and every shoe has one. This includes characteristics like width and toe spring.
  • The Oly is Reebok’s Olympic lifting shoe. Just holding one of these was an experience – the heaviest sneaker I’ve ever held! Certainly not meant for running. It’s designed to encourage keeping weight in the heels.
  • Sneaker liners can be molded or di-cut (flat).
  • The drop of a sneaker is very important. It’s the difference in height between the heel and the forefoot. A zero drop would be a barefoot shoe. A flatter drop is the best for strength training, because a lifter wants his or her feet planted firmly on the ground. That’s why you may often see people lifting weights in barefoot shoes!
  • Overlay is anything stitched on top of the mesh of a sneaker.
  • For any race you train for, even a 5K, you should go for a running shoe. That’s because since you’ll be doing training runs, you’re more likely to be running more often, even if for shorter distances.
  • To determine your foot type, try either looking at your sneakers to see where the most wear is, or try getting your feet wet and walking on some newspapers or a brown paper bag. The majority of folks are in the “normal” space.

For more about the sneakers I received, stay-tuned for that fashion post!

LUNCH!

Then it was lunch time, and the lunch was seriously amazing. While we ate, we participated in a focus group, which had me totally nerding out. To be the subject of interest for a company like Reebok was, and still is, surreal! This was the point when we got to see stuff that isn’t even out yet – even up to a year out in terms of launch timing! All I can say is, keep your eyes peeled, because starting in July you’re gonna be seeing some great things from Reebok.

I made myself a spinach salad beast with steak and chicken, accompanied by a veggie wrap, whose innards were promptly emptied on top of my salad.

After lunch and the focus group we went downstairs to Reebok’s labs to learn about the path of the sneaker from idea to shoe. Bill McInnis, head of innovation, used to work for NASA! I was amazed by the room we were in when we listened to his presentation. The shelves were full of medical textbooks and models of the foot, ankle, etc. Whenever I look at shoes I see fashion and function, but it never truly hit me until that moment how much science goes into the functional portion of a sneaker.

Reebok’s sneakers are tested for 200 to 300 miles before they are released. Gotta know how they’ll hold up in the long term! Bill passed around a model of a human foot to show us how complex it really is – the foot has just as many bones as the hand, about 26, yet most people probably think of the hands as being more complicated because they do so many nimble things like play the piano, type, etc.

Goofing off with a foot, because that’s what I do.

Then we headed to check out the CAD technology behind designing each shoe. We use CAD where I work, so it was cool to see it applied to sneakers!

Next we donned safety goggles and headed to the lab where the design on the screen you see above becomes reality – or at least some form of it!

Eek! Watch the eyes!

Many a geeky goggle photo was taken.

A good luck for me and Julie, yes?

Reebok actually took on the challenge of creating a sneaker for Igor Vovkovinskiy, the tallest man in America – he’s 7 feet, 8 inches!

Paul Bates, head of the CAD department, showing us the machine used to make Igor’s shoe.

The computer we saw previously sends a design to the above machine, which then gets to work actually making it, using 100% recyclable plastic. It used to be a highly inefficient process – before the “digital age”, a design would be faxed overseas, where it would be interpreted visually by a human and made into a mold. That would be sent back and, usually, several rounds of back-and-forth corrections would have to be made due to misinterpretations. Now we have computers that know exactly what to send and machines that know exactly how to read it!

All of these were spit out by the machines you’re seeing here, after the CAD technology sent the design their way.

Another type of machine, but this one does the same thing.

The Reebok employee below works with this technology on a daily basis and even used it to make a scary-accurate rendition of…himself!

Which one is human?! ;-)

He also made us some cool little gadgets to take home – reminded me of a Rubix cube, only nothing to solve, just plenty to play with!

Psyched!

Last but not least, it was time for my most anticipated part of the day…a cardio dance workout with the creator of Dancinerate and Reebok Global Ambassador, Ilyse Baker!

Ilyse gives us her background and gets us pumped to dance.

Ilyse was gorgeous, so skilled, and a fantastic teacher. Plus, she’s from California. I see so much of what I would like to be in her! She views fitness as a community and loves how social media plays so well into that. Sounds just like what Reebok thinks of fitness as – and me too!

Each combo was broken down for us and easy to catch on to. I was VERY into this class. I think I was a little too into it – people seemed a bit shocked! I just tend to get lost in anything dance-related :)

To viewt a lot more of our dancing, check out Sarah’s video recap of our day. It’ll make you feel like you were there and give you a better idea of the kind of dance we did!

JAZZ HANDS!

Thanks to Ilyse for coming all the way from LA to teach us bloggers how to break it down!

Sweat = smiles!

Sadly, our day at Reebok was coming to a close. It ended with some special Paleo cookies though, which is always good. They were so hearty and full of nutrients!

The lovely cookies, and other snacks too!

Johnice gave some closing remarks, thanked us for coming (um…thank YOU!!!) and drew two names out of a shoe (how appropriate!) to win a $100 Reebok gift card to the HQ’s store, which was already 50% off for us that day.

And guess who won the second gift card??

YAY!! What a perfect ending to a perfect day. I used the card to get myself a couple of tanks (will review in my Reebok fashion round-up), and I purchased presents for my family and Heather as well. I got my sister the top Ilyse was wearing during our dance class!

Oh my gosh. What a day. Was that recap long enough for you? It would have been longer if I had started babbling about the clothes and shoes! Don’t worry…that’s coming next!

Thank you Reebok for hosting this #RBKFITBLOG blogger event, treating us so well, and showing us such a fun time. I am so grateful to have been included with all the amazing women who were also invited!

Would you have wanted to try Crossfit or a cardio dance workout? Do you already do either or both?

Which of the facts about Reebok that I shared here do you find most intriguing? What did you learn?

Did you spot any of your favorite bloggers in my photos?

Fitness Magazine Meet and Tweet

14 May

What a whirlwind the last several days have been! Thanks again for being so patient with me while I have been busy living life to the fullest :) now it’s time to share my experiences with you all! Or at least, one of them!

Starbucks bold with a splash of steamed skim and cinnamon powder. Kthxbye.

On Wednesday, my best blend Heather and I stopped at Starbucks for caffeine (she let me try a sip of her black Blonde Roast – didn’t think I’d like the lighter brew, but surprise, it was PERFECT black!) and hit the road for the NYC Fitness Magazine Blogger Meet & Tweet!

Heather decided to be completely normal and make her choc protein pudding oats in the car ;-)

This is a normal blogger thing to do!

The last hour of the ride was a bit of a nightmare since a) we had to pee and b) my butt had become completely numb from sitting for so long and c) we were moving at a crawl thanks to rush hour. Seriously, the body is NOT meant to sit for that long!!! Once Heather and I parked (I used a Groupon for the parking, $16 for the entire day, had to brag about it), we begged the attendant to let use use the employee-only, toilet paper-less bathroom. Desperate times, friends.

Ahhh much better!

Before we were able to relieve ourselves, Heather shot a silly vlog, which I begrudgingly agreed to be in for about .02 seconds. For your viewing pleasure…

Swear I’m not a tourist.

We were so excited to finally arrive! My heart was poundingas I entered the building – I could hear all the chatter going on upstairs, and could hardly believe I was about to walk into this amazing event.

We got our name tags, picked up our (first) bag-o-goodies, and set out to visit the booths that had been set up by the event sponsors.

Awesome display by Reebok, including spot to try on their RealFlex Transition sneakers!

I stopped by Reebok’s table first and was excited to meet Johnice Graham of their marketing team. Hello, dream job! She was so kind and told me I’d be seeing her in a couple days at their #RBKFITBLOG event! Of course I had to take a picture, which you may recognize from the blog’s Facebook page(new default!)

Next, I was BEYOND spoiled by Oakley!!! They had a booth set up where we could try on some of their new active wear sunglasses. They’re made for the active woman who likes to keep things fashionable at the same time – pretty sure that’s almost every female FitFluential Ambassador! Then the awesome ladies at the booth informed me that I could take home a pair of my favorite style. WHAT?!

Is this real life?

And a special shout-out to Jaclyn, an amazing PR girl I met at the Oakley booth. She was so cool and down to earth. I hope we get to hang out again soon!

Thank you Oakley!

I was also spoiled by Birkenstock! They gifted me a pair of their Madrid sandals in brown. I was honestly skeptical at first – I wasn’t sure if they would really be my style. However, my favorite pair of brown leather sandals broke a few months back, so this timing seems pretty perfect! I’m excited to break them in and will update you guys on how comfortable they feel on my feet.

Thank you Birkenstock!

Grain Foods Foundation, a non-profit, had a gorgeous spread of carb-y deliciousness set out for all-day snacking. The organization aims to spread awareness of the importance of grains and bread in the diet. Though some may avoid certain grains for dietary restriction reasons, I think it’s good that a non-profit like this exists to spread word to those that may avoid grains because of the “carbs are bad” notion that I myself have fallen victim to in the past.

Nut butter and jelly party!

Cream cheeses and veggies! I combined cucumber with the lox cream cheese – awesome.

Water and juices, mini pitas and naan, as well as plenty of toasters for those who like their carbs accompanied with carcinogens (me).

My favorite part – hummus, tzatziki, guac, pesto, and bruschetta spread!

One of the coolest parts of the event was hanging out with the grains as well – soccer champ Mia Hamm! Heather, Bess, Mattie, and I waited anxiously to meet her.

Photo: Steven Meyer (courtesy of FITNESS Magazine)

Photo: Steven Meyer (courtesy of FITNESS Magazine)

Photo: Steven Meyer (courtesy of FITNESS Magazine)

Photo: Steven Meyer (courtesy of FITNESS Magazine)

Photo: Steven Meyer (courtesy of FITNESS Magazine)

Mia was so kind and gracious. I thanked her for inspiring girls everywhere to get out there and be active, and she signed a soccer ball for me!

I also had the chance to interact with some other brands! I sampled the strawberry banana V8 V-Fusion Smoothie flavor, and liked it, surprisingly! Usually those kinds of drinks are way too sweet and fake-tasting to me, but this smoothie tasted natural and didn’t make me feel like I was drinking a dessert. I also checked out the new Schick Hydro Silk razor at the Schick table, and was pretty excited to hear I’d be receiving one in the end-of-the-day goodie bag. It even has a little imprint right above the head for your index finger to rest, and the blade itself points at an upward angle when the razor is resting, so that it doesn’t come in contact with the surface of your shower. Little attention to detail like that impresses me!

Of course you know I’m going to talk about the lunch spread. Well, it rocked my taste buds off. OK, so I’ll be a little more descriptive.

Fresh salmon with dill and lemon wedges!

Fruit salad; house salad with cucumber, radish, shaved asparagus, and green goddess vinaigrette; farro salad with grilled peaches and hazelnut vinaigrette.

Love this shot of an iPhone salmon tweet happening!

I helped myself to salmon and the house and farro salads! I’d rocked fruit for breakfast that morning so skipped the fruit salad.

Despicable. Absolutely horrendous.

Thanks to Gina for modeling the signature drink of the day, a fresh lemonade!

After the last info session, I was pleasantly surprised to see that another wave of food had been set out, this time in the form of  artfully-arranged snacks!

You know me…I have to try everything! So I helped myself to one of each type of the below pictured healthy snack “cones” – veggie crudites and apples with brie!

My favorite part of the day was the MEET part of this Meet & Tweet. No, it was not the free stuff. Not even close. How often do I get the chance to meet SO many friends for the first time in one place? And how often do I get to chat with the faces behind the blogs I’ve been reading for, in some cases, years?

Heather, Julie, and I

Peanut Butter Fingers is one of the first blogs I ever started reading, and Julie was kind enough to help me write my blog’s disclaimer back in September when I first got started. That fact alone should have been enough to assure me that she would be incredibly sweet and down to earth, but if it wasn’t, I was completely convinced the second we said hello. The voice Julie’s readers follow each day truly IS hers!

Courtney, me, and Meredith

I’ve also been reading Sweet Tooth, Sweet Life for a very long time, but I’ve gotta say, even the longest of readers could not realize how BEAUTIFUL Courtney is until he or she met her in person. Seriously, this girl is so put-together and an incredible beauty! Photos on the Internet do not do her justice. Meredith writes a newer blog, Dare You To, with a really unique concept. Each post DARES her readers to try a different challenge, and whether it’s something completely foreign to them or something they already may have been doing, it’s still extremely inspiring and a great source of discussion! I was glad to get to meet Meredith in person so that I could tell her how much I admire the idea – and just hang out and chat! We had so much fun. Check out this GORGEOUS photo taken of her during one of the panel sessions (by Fitness Mag photographer Steven Meyer).

Photo: Steven Meyer (courtesy of FITNESS Magazine)

I’m also kicking myself in the face (if I really could do that it’d be pretty impressive, no?) for not getting a photo with the CEO of FitFluential, Kelly Olexa. How humbling and awe-inspiring to FINALLY meet in person the woman who brought me into this Ambassador program and made so much possible. THANK YOU KELLY!

Me, Heather, and Meredith

I had the pleasure of eating lunch with Jill, Natasha, Heather, and Danielle, who I seem to be determined to pull towards me with all my might in the below photo .

Photo: Steven Meyer (courtesy of FITNESS Magazine)

Me, Heather, Natasha, and Jill.

Jill is a YouTube superstar (I envy her composure and poise in her videos), and Natasha does social media for Physique 57. I fangirled hardcore when she handed me a pass for two complimentary classes. A must-try next time I’m in NYC!

Me, Katie, and Heather.

Where do I begin with Katie? Seriously…where? I’ve been a Healthy Diva Eats reader for over a year because she writes a blog that is fun, fabulous, and fit. Well, the writer behind the blog is all three of those things and more. I have never met someone I felt so comfortable giving a HUGE hug to right away. I could have hugged Katie about a thousand times more than I got to throughout the day. She is such a kind, genuine, HAPPY person with an infectious personality. I already miss her! I’m so thankful the Fitness Mag photographer captured our first hug!

Photo: Steven Meyer (courtesy of FITNESS Magazine)

And another example of a beautiful human being, inside and out, is Carla Binberg. After finding my first blog ever, Kath Eats, I literally googled “healthy living blogs” because I was so excited to find more. MizFitOnline is one of the first that popped up, and I’ve been a follower ever since! I have always been attracted to Carla’s style of writing and REALLY hope she comes out with a book ASAP so I can bury my nose in it for hours. She has always been so willing to help out other FitFluential Ambassadors by connecting them with brands, giving them advice, and just delivering inspiring messages every day. Carla does blogging in her own instantly-recognizable-as-Carla’s way. Her readers will never find another blogger out there like her. I felt like I’d known her for years the second I introduced myself.

Yay!!!

Throughout the day I ran into Nicole, Michele, and Cassandra. Nicole is a talented baker and soon-to-be mommy who blogs at Making Good Choices. She is beyond adorable! So is Michele, an already-and-soon-to-be mommy who blogs at NYC Running Mama. I’ve been chatting with her in the FitFluential Facebook groups for awhile so saying hey in person was surreal! Finally, Cassandra shares her genius recipes at Breakfast to Bed. I literally said, “Oh my God! You’re a genius!” when I met her, before even saying hello.

Heather, me, Nicole, Michelle, and Cassandra.

Shout outs as well to Christy and Maria, both amazing women who I didn’t get pictures with :( but if you guys have some please send them my way?!

Last, but CERTAINLY not least of the people I met…the Editor in Chief of Fitness Magazine herself, Betty Wong! Telling people who do so much, especially careers that you are interested in, is a beautiful and special thing. Even if Betty hears it all the time, I still feel good knowing that I’ve told someone I admire exactly why I admire her and how she inspires me. And what’s even cooler…Betty also seemed very admiring and thankful to Heather and I for being there!

Betty, me, and Heather.

There were many informational panels going on throughout the day. I spent most of my time meeting and tweeting with bloggers and brands, but did catch a couple of the sessions. Fitness Fashion Director Argy Koutsothanasis presented an array of ensembles that combined fitness and street fashion. I was essentially obsessed with the blue and yellow Reebok jacket and pencil skirt combo (pictured below), and got a chance to awkwardly tell its model that very fact while waiting in line for the bathroom.

We also heard beauty tips from Fitness Beauty Director Eleanor Langston and the very funny Laura Geller. I can tell Laura was an actress – she’s a true entertainer!

My very favorite panel of the day was easily the last one, with Carla, Kelly, Julie, and Tina - How to Turn Your Blog into a Business.

Obsessed with Julie’s sneakers.

Very interesting tidbits I learned during this session:

  • Jessica Simpson reads Julie’s blog!
  • It’s not worth your time to get TOO into catering your blog to be SEO-friendly. There are little tips and tricks that always help, but inserting keywords in certain places on purpose or constantly changing your structure and wording to attempt to manipulate Google is not worth the time since their algorithm changes a ton.
  • Tina feels the same way as I do about the best part of blogging – the FRIENDS!
  • Carla’s number one freelancing tip is to pitch something that only YOU would be able to write. Make yourself valuable to brands!
  • My favorite simple quote from Kelly during the panel – “Be who you are!”

Photo: Steven Meyer (courtesy of FITNESS Magazine)

I did my best to live-tweet the panel’s advice using the #fitblognyc hashtag!

Photo: Steven Meyer (courtesy of FITNESS Magazine)

After the panel wrapped up, there was a Kiwi Sweat Pop-Up Fitnesss workout called Tabura planned, but Heather and I decided to head out to Time Square’s Oakley Store with Bess and Mattie for a meet-up with the Tone It Up trainers. I heard the workout was really fun though!

We hopped in line to wait for our swag-bags. Heather looked cute, while I decided to pass the time by making awkward faces.

Photo: Steven Meyer (courtesy of FITNESS Magazine)

Finally it was our turn!

Photo: Steven Meyer (courtesy of FITNESS Magazine)

Just a glimpse of our bag’s exteriors made us very happy girls.

Photo: Steven Meyer (courtesy of FITNESS Magazine)

Can you believe how much Fitness Magazine and the event sponsors hooked us up?!

I’m essentially obsessed with the bag by Sonia Kashuk. You can get her stuff at Target! On our way to Times Square, Heather, Bess, and I got a ton of questions about where we got our bags.

Reebok RealFlex Transition sneakers – in my favorite color!

I can’t wait to try these bad boys out. Everyone knows I love hot pink workout gear!

Sensational swag in-my-bag!

Ahhh – look at it all! My swag bag also included:

  • SunMaid Raisins, Pure Protein and Nature Valley bars, and Lipton Tea & Honey packets
  • FiberOne 90-calorie brownies (I can’t wait to try these in plain Greek yogurt, there’s a choc chip and a brownie flavor!)
  • the latest issue of Fitness (my sister is reading it right now and gives it two thumbs up!)
  • Element AM & PM Yoga for Beginners DVD – looking forward to using this when I need a wind-down or a good stretch to supplement a workout
  • “Drop Dead Healthy” book by AJ Jacobs, who was at the event during a panel – I plan to read this, but I think my parents want to first!
  • two CamelBak bottles, one with a built-in filter and one without – I gave the one without to my sister, and she is VERY impressed and in love! I plan to do a giveaway for the one with the filter because even though I know they’re worse for the environment, I prefer to drink out of recyclable plastic water bottles. Nothing else will do for me!
  • Blow Pro Faux-Dry dry shampoo
  • Dogeared star necklace – this one made my sister pretty jealous and I felt bad because I’d never heard of this brand before, but it’s so pretty!!! I can’t find a photo online but will tweet it when I wear it!
  • Hand in Hand Orange Blossom sustainable soap – after getting my first piece of sustainable soap at CT Veg Fest recently, I can’t wait to use this!
  • Vichy lotion – gave to my sis, not my thing at all, a caffeine-containing lotion meant to make cellulite less severe and firm the stomach. However inside of box has creative packaging – diff ab moves printed on the inside! Glad to see a company not putting for the illusion that their lotion alone will “work miracles”.

As I mentioned briefly above, some of the bag’s contents are honestly not my thing so be on the lookout for a giveaway or two coming soon!

OK, but this band definitely IS MY THING. Heather got Sweaty Bands in her bag but I didn’t get any in mine, and after hearing I’ve always wanted to try them (especially after I watched Maria ROCK hers at #RBKFITBLOG), she was kind enough to give me the one I’m wearing above. THANK YOU HEATHER! Another goody my sister is very envious of.

Crazy bag lady – I walked from Fitness Mag to Times Square with this stuff!

I’ll definitely be doing a giveaway for the yoga mat I’m holding above, because I already have a yoga mat! This one is brand new and was gifted to us by New Media Strategies, the partner firm that helped put on the event. They were the world’s first social media marketing firm…true innovators! Samantha Pepi, the Senior Promotions Manager for NMS that helped keep us bloggers informed about the event, did an amazing job and chatting with her at the NMS table was very fun. I hope it was fun for her too, since we kept making her take pictures for us! :-P

And then…Heather, Bess, and I were off to the Tone It Up meetup in Oakley’s Times Square location! The whirlwind day was only just getting started! MORE TO COME!

What part of this event would you have enjoyed the most? If you attended, what DID you enjoy the most?

Have you tried or ever wanted to try any of the products mentioned in this post?

What question would YOU have asked the members of the blogger panel?

CT Veg Fest 2012!

2 May

Can you believe Connecticut didn’t have a vegetarian and healthy living festival of some kind in the Hartford area until this year? Me neither! Although if you’d asked me a few years ago, I probably would have scoffed at the idea of attending such an event.

Luckily my eyes have been opened to the wonderful world of my adventurarian lifestyle ;-) and even though I am not vegetarian or vegan, I still enjoy reading about other eating “lifestyles” and trying vegetarian and vegan foods. They are just as delicious as the rest! No bias here. After all, that’s what being adventurarian is all about. And that’s why I was beyond excited to attend the 1st Annual CT Vegetarian and Healthy Living Festival this past Sunday!

Registration and donation area.

Entry was free, but monetary or non-perishable food donations were encouraged, and it looked like a great turnout for both. I think that ideas for healthy living should be accessible for all, so Veg Fest organizers hit the nail on the head by making the donations optional. I donated money because I am able to do so, but those who cannot should still be able to attend something like this and learn about the options they have!

Erika, Bethany, and I.

I started out the event solo, but ended up meeting up with my blend Bethany and her sweet cousin Erica after they got out of the sessions they were attending when I arrived. Erica was awesome and even knows Jenn of She’s a Fit Chick, who was one of the first bloggers I ever discovered and is also an original founder of FitFluential! Small world.

I knew I was in the right place (the CT Convention Center in Hartford, to be precise) when I walked in, looked to my right, and saw this guy grinding out fresh wheatgrass shots!

I didn’t even know CT grew chickpeas!

I am not a huge beauty product hoarder (lucky for me, though I do hoard plenty of magazines about them) so I didn’t spend too many time at the all-natural beauty product booths, but there were plenty of them.

Tower of yummy Fanciful Fox soap flavors.

The mother and daughter duo working this booth were handing out free soap “scraps”, so I got a piece of the green bar above, called Wise Guy.

Soap doubling as a centerpiece?! Gorgeous!

Loofahpalooza!

Just one variety of product offered by Hartford-based company Soul Purpose.

The small part of me that doesn’t have to be practical ALL the time paid $1 for one of the blue crystals below. The girl at the booth had so much faith in their ability to absorb only positive energy – I guess this specific kind is often used to clear negative energy from other crystals, that’s how many “good vibes” it carries. So I figured, why the heck not?! I tucked it into a pocket in my purse and have been carrying it with me since.

Erica, Bethany, and I also got to enjoy a free yoga class – they were running every hour on the hour! I had gone to Step that morning and my quads were sore from doing leg-heavy workouts the couple days before that, so the yoga felt good, and it was another great way to give free access to an activity that many may have been unfamiliar with, averse to trying, or doubtful of. Yay yoga!

Lots of speakers and cooking demos going on too, including a Smoothie Workshop for kiddos!

Whole Foods kids smoothie demo.

Now, let’s get to the products! I love that this event gave so many passionate vendors the chance to get the word out about the foods they have worked so hard to create. All that many of them want is shelf space at a grocery store – it seems like little to ask for, but shelf space is actually VERY scarce with all the big corporations out there (and their big wallets) – getting even a little bit of shelf space is a BIG deal. If you ever attend one of these kinds of events and try a product you love, suggest to your grocery store that they start carrying it – it often takes the voice of the people to convince a store that they should stock a product, because of course they exist to make money, and want to be positive it will sell.

I don’t use dressings on my salads at home (I find that I really don’t need it at all, since my beasts include about 10-15 ingredients on average, many liquid-based, and “marinate” in my fridge overnight) but if I did, I’d be all about purchasing one of the above bottles of Wholesome Creations salad dressings. The green tea and ginger dressing on a cup of greens blew me away.

Mama Micki’s was sold out of all three varieties of their vegan cookies by noon – a good sign for this all-natural bakery that is trying to get into stores! I sampled all three varieties – molasses, chocolate orange walnut, and oatmeal raisin sunflower seed (pictured above). I’m a sucker for a good molasses cookie, but have to declare the chocolate orange walnut the winner for its unique, complex flavor.

Soya Foods of MA had a generous amount of flavors of their Creative Chef Tofettis for patrons to sample – all of these are made with non-GMO soybeans!

I tried BBQ, Brazilian, Hot & Spicy, Lemon Garlic, Jamaican Jerk, Teriyaki, and a faux “chicken nugget” as well (not pictured).

Seitan is a meat substitute I’d never had and I loved how it perfectly mimicked the texture and taste of ground beef. Upton’s Naturals of Chicago offered traditional, chorizo, and Italian varieties. I tried all three and especially loved the chorizo – it would go great in tacos or atop a big pile of nachos.

Bethany and I totally adored these Kathy’s Kitchen SuperSeedz. Kathy and her partner had plenty of flavors of these pumpkin seeds on hand, as you can see from the sign above!

I sampled Original Curry, Coco Joe, and Cinnamon & Sugar. The Original Curry flavored seeds were awesome and the chocolate-y coffee flavor of the Coco Joe was perfectly balanced. The Cinnamon & Sugar were good (can’t go wrong with that combo) but not nearly as remarkable as the first two flavors.

Local chip-makers Pan de Oro of Hartford (I sent a bag to Diana for foodie pen pals this month) partnered up with Good Neighbors of NH (love that) and provided a carb-tastic vehicle for sampling of salsas, salads, and hummus.

I’ve bought Good Neighbors black bean spread before at Whole Foods and it was awesome. I didn’t know they sold falafel too – or as they call them, veggie burgers? Check out the cute snack pack offerings as well!

Love me some tabouli! I may be one of the few bloggers who can take or leave quinoa but it was still tasty. And LOTS of salsa choices, hand it over!

Oh geez, where do I begin?! I wish I hadn’t downed my hummus samples so quickly because I honestly didn’t taste a  huge difference between the flavors I tried (cilantro jalapeno, spicy chipotle, a couple others I can’t recall). However, the flavor I tasted was certainly delightful.

CT Veg Fest = free lunch!

One of MANY courses.

Check out this nifty magnet Bethany snagged for me from a booth! I notice the Splenda I use at home isn’t on there, oops, haha…

One of my favorite products of the day came from The Olive Oil Factory of Waterbury. Gourmet olive oils and balsamic vinegar seem to be “all the rage” now, and I’m certainly glad because that means more and more unique varieties are coming out.

I opted to receive my samples on vegan brown rice bread in the spirit of Veg Fest, but a non-vegan bread was also available. I started with the below chocolate balsamic – it blew me away! Holy crap. I just wanted to drizzle it (or pour it…) over a mound of fresh strawberries.

I also tried blueberry, lime, and peach balsamic. All were so, so fantastic. The blueberry balsamic drizzled on a scone or muffin would seriously be the perfect weekend breakfast.

Another favorite of the day? Boston-based Biena Snacks Roasted Chickpeas! These have plain-Greek-yogurt-mix-in written ALL over them.

The Sea Salt flavor was good but compared to the other two, Lime & Chili and Cinnamon Maple, it was just blah. That’s because the other two flavors were so amazing! I’ve always wanted to try roasted chickpeas and am glad I finally was able to.

Pan de Oro had their own booth of course, but by the time I got there they had run out of all their new varieties of chips (I missed out on the GARLIC!!!). I still wasted no time in sampling the original flavor. Erica had stopped by earlier than me and purchased two bags of the garlic chips!

They were kind enough to sell their chips at a discounted price at the event (many vendors were doing this).

The Simply Bar is probably the most impressive bar I’ve ever seen, from a nutritional stats standpoint. I tried the Cocoa Coffee, which contains real caffeine, and enjoyed its taste as well! These bars are VERY low in sugar and saturated fat, unlike most bars I’ve seen, which remind me of candy bars.

Being a long-time blog reader, I’ve seen Sun Warrior and Vega proteins all over the place. I’ve never been that interested in protein powder though, so have never bought any. Perfect opportunity to sample some – expertly prepared by VeganProteins.com!

I liked the vanilla Sun Warrior protein shake! The desire to drink any more than a few sips, though, was not there.

And I had no desire to drink another sip again of the chocolate Vega protein shake. Sorry – not for me! However, I know that protein powders are something that is enjoyed by many a blogger and blog reader, and it’s great that there are so many vegan options. My twin Heather is a huge Vega fan and uses their powder to make protein pudding oats almost every day!

The Taza chocolate above had an amazing flavor different from any chocolate I’ve ever tried, because it is made from stone-ground cacao nibs. Due to the manufacturing process, the cacao nibs are not completely ground up, which leaves a lot of the cacao flavor in the bars. It’s very complex and hearty.

And check out all the benefits of Chocholistic chocolate! Its creator is Kenzie Harrick, a Certified Health Counselor with a sweet tooth and a passion for healthy eats. Those two things drove her to create “the only chocolate that you can eat every day that will improve your health while you eat it”. Like the Taza, the complex, rich flavor left me feeling very satisfied. I’d take this stuff over a regular candy bar any day (even a Twix!)

Cedar’s is the hummus brand of choice in my house and they passed out a ton of these nifty snack packs! Can’t wait to munch on mine.

Coconut butter is another product that’s been very popular in the blog world, but I hadn’t been able to try it until now. Nature’s Approved had the great idea of serving it up with a dallop of chocolate atop a graham cracker – just as good as any s’more! Well OK, maybe not, because there’s nothing like a charred-to-a-crisp marshmallow. But this was darn close.

Of course Vitamix was there, because it’s not a food event without Vitamix!!

I sampled a handful of freeze-dried corn from Raw Foods Central. It was really good – nice and sweet. I wonder how the peas would taste!

Litchfield based Boxed Goodes Pantry served their herb dips with fresh-cut bread. Not only did they taste delicious, but the packaging was so gorgeous and colorful. A set of jars in a kitchen filled with these herbs would really brighten up the place.

What a FUN event! Bethany and I are heading to Wesleyan University this weekend to attend 2012 Foodstock next. Loving all these FOODIE conferences!

Clearly we were prepared to get our yoga on!

Have you ever been to a vegetarian and/or healthy living festival?

Have you ever tried any of the products I sampled?

April Foodie Pen Pals!

30 Apr

I can’t BELIEVE it’s already the last day of April. AKA Foodie Pen Pal reveal day!!!

Lindsay‘s Foodie Pen Pals program is a great way to meet fellow bloggers and try new foodie treats, whether they are local or just something your grocery store doesn’t happen to carry. This month I ended up being assigned to send a package to someone I already knew, the wonderful Diana of Veggie Next Door. I’ve never gotten a pen pal match-up before who is already a friend, and it was really fun because I felt more motivated to share certain “treasures” with her like locally made CT food and coffee from my favorite cafe ever. Check out what I got Diana!

Previous Foodie Pen Pals posts:

I was sent a package by the gorgeous Annica Russo! I’m so glad to have found her blog, AnnicaNicole, about the healthy livings musings of a fellow Fitfluential AmbassadorShe and I have a lot in common – social media addiction, communications education, advertising and PR career goals…I could go on forever! Probably explains why I enjoyed what she sent so much.

I was in love from the moment I laid eyes on this fabulous zebra tissue paper (fun fact: my bathroom my junior year of college was zebra themed).

Exhibit A.

Exhibit B.

Well that was a tangent. Do you like the row of tampon boxes in the above photo? Classic college dorm bathroom belonging to four girls.

Let’s get back to the goods, shall we?

I was even more impressed by the ADORABLE initialed card Annica used, especially since one of my favorite cards to use during any sort of blogger exchange ALSO has my first name initial on it!

From a package I sent Lynn for Christmas (source).

The similarities only continued to pile on as I got past the tissue paper and card and got to the FOOD!

  • Fresh Finds rice cracker mix: This snacky, healthier take on Chex Mix is low in calories (which to me translates into I’LL EAT MORE :-D ) and I would love to mix it into plain Greek yogurt or cottage cheese as a snack!
  • Fresh Finds banana chips: Ditto with these guys on the mix-in possibilities!
  • Antico Pastificio Umbro garlic & basil linguine: I never really eat pasta at home, or order it out, because it’s not interesting enough for me. So THIS pasta is right up my alley! I love garlic, I love basil, and it’s made with whole wheat flour. Score!
  • Tropical Foods yogurt pretzels: Oooh danger danger! I know that once I open this bag my mom and I will go through it VERY quickly, probably why we’ve delayed opening, but I can’t wait to dive in…

  • Balance Bar Cafe chocolate almond biscotti bar: I’m not a big bar person but do enjoy using them sometimes as yet another cottage cheese or plain Greek yogurt mix-in. I’m excited to try this one because based off the nutrition stats and ingredients list, it looks promising!
  • Moser Roth chili dark European chocolate: Chili chocolate, how unique!!! I ended up bringing this to a jewelry making party so that everyone could try it paired with red wine!

Thank you so much Annica for taking the time to put together a great box for me. Keep an eye out on my Twitter because whenever I snack, I’m usually tweeting it! That’s how you’ll all get the latest updates on how I like my goodies!

Don’t forget to go here to find out how you can join this amazing program. It’s completely worth the ~$25/month (food + shipping) that it costs to participate!

Do you do foodie pen pals? If so, how was your box this month?!

March Foodie Pen Pals!

30 Mar

Lindsay‘s Foodie Pen Pals program continues to impress me each month. Not only is she doing a great job running the growing exchange, but this month I was matched with someone much older than me, which I thought was fabulous because I am all about meeting new people of all ages, especially since I entered the working world and started this blog.

Previous Foodie Pen Pals posts:

My pen-pal was Loy of From Grandma Loy’s Kitchen. She is almost 70 and really is a grandmother! So I completely trusted her taste before I even opened the above box. After all, she’s got tons of food experience! The recipes on her blog look amazing.

What an amazing package! The pink notepad is my favorite color (Loy asked me what that was before she put my package together) and I can’t wait to use it at work to make lists (I’m a chronic list-maker). The yellow cloth towels that the goodies are resting on were another piece of the package that Loy picked out with a specific color in mind. She asked for the color of my kitchen wallpaper, and it’s yellow with flowers. Turns out she wanted the towels to match the kitchen – so sweet! My mom appreciated that too.

She also appreciated the sweet chili dipping sauce, savory roast rub, and garlic & herb mix. Why is that? Well, we are having an Easter party with our usual group of formerly-Florida-resident pals, and all three of these items are DEFINITELY going to be utilized in both appetizers (garlic & herb dip with crackers and veggies, along with the dipping sauce for shrimp cocktail) and dinner (the roast rub for our chicken and pork tenderloin). Can’t wait to share how it all turns out!

Heather was visiting the night I received and opened my box, and she squealed with delight when she saw the salted snapea crispsApparently they’re awesome – I can’t wait to break into them! Side note: the company that makes them, Calbee America, also makes baked shrimp-flavored chips. Um, baffling, and yet I REALLY want to try them?!

I’ve been dying to try the Thomas’ 100% Whole Wheat Bagel Thins! I usually stick to their english muffins with my daily dose of Laughing Cow, but now I can try something new, ESPECIALLY since I discovered just yesterday that Laughing Cow now makes Light Cinnamon Cream Cheese wedges – um, yes please, thanks. The Cranberry Nut Goodness granola is honestly not my thing – I’m just not into cranberry, or granola for that matter. However, no food goes to waste! I passed it on to a good friend who loves granola!

Thank you again to Loy for putting together such a great package for me, and customizing it so well! If you want to sign up for Foodie Pen Pals, check out Lindsay’s info page on The Lean Green Bean to find out more!

Also check out what I got my pen pal Brittany of Go The Xtra Mile!

Have you ever tried any of these products? Which would you most want to try?