Tag Archives: pinterest

WIAW: I Cooked!

Whenever I do a What I Ate Wednesday post (thanks Jenn!) that features at-home meals, it shows off my mom’s amazing healthy dishes. Truth (though I’ve never been secretive about this): pretty much every one of my recipes was created by her. Well today I’ve got something new cooking…two dishes THAT I MADE. They may not be recipes I created (I’ll be sharing one of those later!) but they are recipes I took from my Recipes I’d Actually Make Pinterest board. And now I’m able to take a cue from Sam and move those two recipes to a board titled I MADE THIS. Yes in all caps, because I”m that excited about it.

The reason I don’t have much experience with cooking is because I live at home to save money (I always feel the need to throw the reasoning in there…I’m not a 30 year old living it up in my parent’s basement – although my room IS in the basement). My mom is an awesome cook and she always makes super-healthy dinners for me. Believe me it’s come in handy especially given the fact that I do the gym after work, and when I get home I am just hungry and ready to chow down after my shower. But I won’t be living at home forever and I definitely have been fearing getting too content with my mom’s cooking and too dependent upon restaurants, take-out, and the Whole Foods salad bar. My parents have been spending more time than ever in our FL condo so I decided it was the perfect time to practice my cooking!

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From Left to Write Book Club: The Funeral Dress

No one has ever entrusted impoverished Emmalee with anything important, but she takes it upon herself to sew her mentor’s resting garment in The Funeral Dress by Susan Gregg Gilmore. Join From Left to Write on October 15 as we discuss The Funeral Dress.  As a member, I received a copy of the book for review purposes.

My mom actually read this October From Left to Write book club novel before I did, and I went into it a bit wary because she wasn’t sure I’d enjoy it. She did though, because The Funeral Dress takes place in the South around the same time she grew up in the same region. I ended up enjoying it too! My parents’ Southern heritage, my fond memories of visits to relatives in the South and to the University of Tennessee, and my fondness for most people I meet from the area may have biased me slightly toward that enjoyment. But no matter where the novel took place, I am confident in saying that I think Susan Gregg Gilmore succeeded in telling a story that had me invested in its characters and glued to each chapter.

From Left to Write is all about inspiring members to publish not a review, but a blog post on any topic the novel inspired within us. I actually drafted an entire post about fond memories of visiting my relatives in the South, but I really didn’t like it. I felt forced while writing it and I hate hitting “Publish” if I’m not happy with what I wrote. SO I just deleted it all and am starting over right now. I’m actually going to take a totally different turn (think a turn that the GPS told you to make, and so you did, but then you end up crashed into a lake) and write about a completely silly topic – tater tots.

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Three Things Thursday: Travel Day!

Thanks so much for your comments on yesterday’s special WIAW post about my college food journey! I’ve come a long way and seen both ends of the spectrum, and it’s nice to have your encouragement and support as I continue to work on settling somewhere at a balanced middle.

The weekend will soon be upon us! But for me it begins at 1PM today, which is when I will leave work to get ready to head to the airport and catch a plane to Tennessee. I’m super-excited to reunite with my sister, my Nana Connie, and our close family friends. I’m also thankful that the University of Tennessee vs. Georgia football game we are attending on Saturday starts at 3:30PM. Last year the game started at 8PM and alas, tailgating got the best of me mentally and I did not end up attending the game. This time I am determined to enjoy myself and keep guilty thoughts at bay. I’m hoping for a nice tailgate that doesn’t start too soon before the game (and how could it with the game starting at 3:30PM), a fun game in which the Vols hopefully win, and some chill post-game relaxation at the hotel.

Can't wait to reunite with Nana Connie & my sister!

Can’t wait to reunite with Nana Connie & my sister!

I woke up yesterday with a cold, but am trying not to focus on it. I’m trying to use mind over matter and stay positive and enjoy my trip. Let’s get this Three Things Thursday goin’, as I enjoyed my recent Friday Five and am feeling random today.

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Teachings of BlogHer ’12

Have you seen my other recaps of my weekend in NYC for BlogHer 2012? You can catch up by reading the following posts:

Selfies frequently result in mirror image photos #sorrynotsorry

I worked out, ate, and tried/received some pretty sweet products while away last weekend for the BlogHer conference. And while those are all activities I love to do, the information I knew I’d receive was the reason I signed up the moment tickets when on sale  in the first place. As soon as the BlogHer webpage had an agenda published, I was there, taking notes on which sessions I wanted to attend…and realizing I’d have some tough choices to make!

Taking notes during the great session on Pinterest, Google+, and Instagram.

Saturday’s first session Leveraging Google+, Pinterest, and Instagram was really helpful in regards to the first two social media channels and pretty basic (for me) in regards to Instagram. The only thing new I learned about Instagram was how to change contrast, remove frames, and blur photos (sorry to all you Insta-experts but I didn’t know where those buttons were!), but I got important take-aways regarding Pinterest and Google+.

Ready to learn Friday morning at the newbie breakfast, unique New York cafe (Fika) coffee in hand.

I honestly only got my Pinterest account after hearing from Kelly Olexa (Fitfluential CEO) and other Ambassadors how essential having one was to both branding opportunities and building a blog. I was never interested in Pinterest in the first place and still have trouble finding motivation to put time into my it. What’s great about BlogHer is the tips not only give the knowledge I need, but the motivation required to take that knowledge and put it into action:

  • You don’t need a mass amount of followers to make Pinterest work for you. Find your niche audience, and pin content that niche will enjoy. If you’re one of the few pinning content a small audience wants, they will flock to you. Don’t “follow all” for others either. Just choose a few of their boards that interest you most.
  • Think of Pinterest as a place for visual tweets. Utilize the hashtags (but less can be more, don’t use all 500 characters) and make it easy for people to pin your material with “Pin It” embedded buttons. But don’t tweet everything you pin (obnoxious).
  • Pins should be visual, not valuable. Put the value on your site…that way followers see the pin, and are tempted to go there! Make sure at least a couple of your board’s are related to your blog’s content, but beyond that it’s good to pin other content – shows followers the “real you”.
  • When you re-pin, check to make sure the ORIGINAL content source is where the pin links to. If it’s not, find the original content and pin that. Also, be sure to add in your own description, don’t just use the one that “comes with” the re-pin.
  • Make your images watermarked (I don’t like this…I don’t plan to do it #sorrynotsorry), a max of 600 pixels wide (and square images are preferred to rectangles), and choose a “catchy” image that represents a board’s content as board cover.
  • Don’t just pin your own content – repin others’ and comment, too. Repins and likes build the community you’re aiming for.

I got to hang out with my friend Natasha (met her at #fitblognyc) on Friday at the conference. It was so great to see her again!

I’m not even linking you all to my Google+ page because it’s essentially just…nothing. This session gave me the tools I need to implement to make my page great. And the overarching message here was that my blog NEEDS a Google+ page and it needs to be great, because no one likes Google more than Google. The better a blogger is at using Google+ to its full potential, the more Google will embrace your blog and it’ll show up in searches more often. Your author rank will shoot through the roof if your Google+ profile has these three fields filled out: Other Profiles, Contributor To, and Links. Google+ should be looked at as a digital publishing platform extension for your blog, and if you post publicly (beyond just your circles), your blog’s content gets huge exposure. I learned that I need to:

  1. Follow people producing content similar to mine, add them to circles, and +1 their content. Just like Pinterest, it has to be a built community.
  2. Share your content – one share per blog post is a good rule.

#RBKFITBLOG Crossfit notebook ready for notes – water by my side as always!

Saturday’s How to Price and Value Your Services panel called to me immediately. Like Kelly Olexa always tells us – never be afraid to show brands you KNOW your worth. I would like to know it…I know I’m worth something, but how much? How can I convince people my blog can be my business if I don’t know exactly what I’m talking about, or what I’m selling? I got so much confidence and inspiration out of this panel. I got that final CLICK in my brain that said, “Caitlin, get off your ass, GET SELF-HOSTED.” So I’ve already gotten that ball rolling. I hope to tell you all that I’ve become self-hosted a max of two months from now. That’s the deadline I’m setting for myself.

The members of the Brand-Blogger Connection panel.

I discovered tools that will help me build my media kit, like TweetReach and HashTracking. The Google Analytics I will be able to use once self-hosted are going to be HUGE in terms of providing quantifiable data – right now I’m short on that, and in marketing and advertising, it’s all about the numbers. The panel taught us that marketing and advertising departments are more cut-and-dry to work with – if they pay you for your services, you better give them that ROI. PR departments are a bit fuzzier – they can’t pay you, but the long-term relationship developed between PR department and blogger often leads to a paying relationship between advertising department and blogger. The biggest message from one panelist that stood out to me was her quote “I never write for free”. What?! I do that every day. She also said “I will not do a post on your press release.” What?! I’ve done that before! The way I look at it, no relationship is “not worth my time” if it could potentially lead to great opportunity down the road. That’s my story and I’m sticking to it – but I think usually, I hold back in asking for what I think know I deserve because I’m scared, not because I think writing for free is fun. The confidence I got out of this session to put myself out  is truly priceless and I can’t wait to implement it into my action plan.

The lunch crowd watches Katie Couric’s interview.

Though it wasn’t a panel session, the keynote with Katie Couric during Saturday’s lunch was captivating – not just because of what Katie had to say, but because of the unity and energy I felt with the other conference attendees as we banded together in admiration of the same woman. I had forgotten what Katie has been through with her husband’s death from cancer and appreciate that she is starting a new daytime talk show that will give her the freedom she wants to cover a wider range of news – both the “fluff” and the “hard stuff”. After all the hard work she’s put into the news industry, she deserves to be doing what she wants!

Meghann and Gina live-tweet the Katie Couric keynote.

I was grateful to have Fitfluential Ambassadors to attend sessions and eat lunch with during the conference, especially since I’d made the trip to New York by myself!

Gina and I during Saturday’s lunch. Why are my hands placed so awkwardly over each other?!

Oh yeah…I went to NYC for this conference by myself. To me, the biggest takeaways I got from BlogHer ’12 are that I decided to go and registered on my own. I found a room to stay in with three other women I didn’t know. I wanted to learn how to be a better blogger and meet other women who love what I love so badly, that I didn’t even hesitate to get on the train Thursday afternoon by myself and chug (come on, had to use that verb) toward the Big Apple.

Insert cheesy, typical tourist photo of Grand Central here.

Yes, I was scared to be away from my “usual” eats that are comfortable to me mentally. Yes, I was concerned to have no high-intensity cardio on my agenda. And yes, I did anticipate being up past 11pm most nights.

All smiles on Thursday, waiting for the train to leave Union Station in New Haven.

But  my appreciation for the opportunity available to me was stronger than my fear and anxiety. Not once before leaving did I consider backing out. Not once while in the city did I think I shouldn’t have come. Not once on the train ride home did I listen to my mind when a little voice said, “It wasn’t worth it to come on this trip. You should feel guilty.” Instead I spoke back, and I said, “You are amazing. You went to New York City, to a conference mostly of people you don’t know, by yourself. You pushed your comfort zone’s limits because doing so would make you happy.”

Nothin’ like feeling artsy while waiting for a train.

As you can tell from this wildly wordy (hehe) post, I absorbed a crapload (to put it bluntly) of information at BlogHer. But the most valuable lesson I learned comes down to four words: “I can do it.”

Have you ever attended an informative conference? Did you see any interesting speakers there?

Do you have any more tips for me on any of the topics I covered here?

Have you ever taken a trip alone? Were you nervous to do so?

Holiday Activities Abound!

STOP! have you entered my Maybelline giveaway yet? And have you seen my cookies on Part 1 of the Great Food Blogger Cookie Swap Recipe RoundupOK, now you can move on 🙂

‘Tis the season for holiday events – and I love it! Family, friends, food, drink, music, decor…I could go on and on. So far this holiday, I’ve been lucky enough to attend both a fancy Winter Festival at a banquet hall and a cozy, intimate holiday brunch at a blogger buddy‘s apartment!

My fellow marketing/fitness/foodie nerd friend, Alexis, and I.

My mom and I accompanied my dad to his holiday work party as his “+1s”. I was more than happy to oblige! I started the evening off with a couple glasses of Cabernet. There were apps set out, but I was too busy chatting and wine-ing to really notice them! By the time it was our turn to approach the Italian buffet line, I was totally starved (we were one of the last tables sent up). The food was worth the wait, though. For a banquet hall, Maneeley’s of South Windsor did a pretty good job!

Your basic salad.

Steamed veggies (not too much butter either!)

Mmm potato starch.

My plate! The meat is Chicken Marsala, but it looked too ugly in the tray for a pic.

I enjoyed hanging out with Alexis, my parents, and their friends. I met a lot of great people and even handed out a few cards – hello to any new readers from Winter Fest!

The mom and I.

In the same weekend (I know, right, how lucky am I?) I got to attend a holiday Sunday brunch hosted by Bethany of More Fruit Please. I walked into her apartment and was immediately in awe of how well-decorated and organized it is.

A coordinated Christmas tree greeted me when I stepped inside.

Fabulous coffee and tea "station"!

Adorable foyer table arrangement.

I spy Jennifer!

Bethany draws her decor inspiration from Pinterest, of course! And no, I have not yet caved and signed up.

In love with this concept. Each heart is a place she's lived!

As a cinnamon freak, I have much love for this candle.

To continue the cinnamon love, I had the best tea I’ve ever had. No joke – thank you Trader Joe’s for making this cinnamon and vanilla black tea! I made two teabags last through about three mugfuls of hot water. Has anyone else tried this?

Bethany and some of her awesome friends worked away in the kitchen. I swear I offered some help! 😛 Bethany was running all over the place, and I was and still am in awe of her hostess skills!

Potatoes and veggies for quiche getting some saute action.

A quiche setting, just after coming out of the oven.

Some appetizers were set out for munching. I eventually could wait no longer and had to dive into Bethany’s to-die-for sun-dried tomato olive tapenade with Stacy’s pita chips. Make this for your next party. Immediately.

Also available to tide us over until meal time: assorted cookies and pretzels, some of which I contributed from my Great Food Blogger Cookie Swap stash, and a beautiful Harvest Loaf baked by an amazing, spunky fashion blogger I met at the brunch, Lydia. Check out her fashion blog – it’s awesome!

My mug is too the left – I loved all of Bethany's mugs! My plate of cookies is the red one.

Harvest Loaf ready for slicing!

Soon, brunch was ready! Mimosas were poured, but I sat out since I was still feeling the half bottle of wine I’d had the night before

Oops, looks like pouring led to a little spillage.

Bethany’s dining table was transformed into a Sunday smorgasbord (I needed spellcheck on that one).

The tree is just too much – I LOVE IT.

A little tour of the table for you…

Fruit salad (with kiwi – YES) and honey yogurt dip.

Broc, tomato, and pesto quiche.

Turkey sausage and potato quiche.

Whole wheat blackberry-lemon and apple scones from Jennifer.

Plain, chocolate, and almond croissants from La Petit France of West Hartford.

"Carb tower" all together (bagels and yoga bread from Bethany on bottom).

Apple butter and cranberry orange cream cheese spreads for bread. How cute are the spreaders?!

I wanted to try as much as possible! I filled my first plate with a plain croissant, half an apple scone, slice of veggie quiche with reduced sugar ketchup, and fruit salad with yogurt dip.

Plate one of two. Very hard to be patient enough to take pics before diving in.

The scone was wonderful (I don’t care what you say Jennifer!) and so was the dip. But the real stars were the croissant, which was so authentic-tasting, and the quiche, which was MADE thanks to the pesto.

Dying over the plate. Dying of cuteness the entire brunch.

After finishing this plate, I went back for a slice of the turkey sausage and potato quiche. The veggie quiche was still my favorite because the pesto biases me, but the meat and potato quiche was fantastic as well. Perfectly cooked!

After writing this post, I am now ready to eat my entire fridge. I want to go back and re-taste everything! Thank you Bethany for being an amazing hostess, cook, and home decorator 😉

Which component of the brunch would you most want to try? What would you have seconds of?